Tuesday 19 February 2013

Simply Unique: Quirky Invitation Gift Boxes


What is your company name?
Premurosa – www.premurosa.com which means ‘thoughtful’ in Italian. 
 

What is your line of business?
    We are an online gift & card company supplying letterbox friendly, bespoke gift boxes, including Invitation gift boxes, with quality presents and cards all wrapped beautifully. Our strap line is; ‘Thoughtful and more…because we are!  We love to send a little bit of happiness in the post. 
    How and why the company begin?
    I simply felt that I had it in me, I was actually three quarters of the way through a nutrition course when one day, out of the blue, my daughter sent me a lovely little bracelet.  It arrived in a beaten up brown corrugated envelope with the message printed on a white sticker and guess what?  It made my day!  It wasn’t really the gift, it was the surprise and the message, the fact that someone was thinking of me for no reason.  I started to think ‘how nice would it be to receive a gift, wrapped beautifully with a lovely card and personalised message in a bespoke box that fits through the letterbox.  Something that would be a pleasure to open…Premurosa was born. 
 
    Are you married?
    If so tell us a little about your wedding…. 
    Both John and I had been married before, we have six children between us. Neither of us had had a really plush wedding before so we decided to celebrate in style! We lived in a lovely little Northumberland village at the time with a very pretty C of E church and wanted to get married there but the vicar wouldn’t entertain the idea so we ended up getting married in the little Methodist Chapel instead and it turned out to be the best wedding ceremony. The minister, Maureen, was a lovely lady who gave a speech that touched everyone’s heart.  The reception took place at Horton Grange, it was a lovely day and in the garden the champagne flowed.  A delicious four course meal followed and we continued on into the evening with a fab live band, dancing, drinking and bacon rolls for supper! The staff were exceptional all day.  It was all perfect.  Our boys were all Ushers and our two girls Bridesmaids, they looked fabulous.  John didn’t look so bad either and I absolutely loved my dress, didn’t want to take it off! 
 
    Why do brides come to you? 
    We offer Brides and Grooms the chance to really impress their guests right from the start.  Our Invitation gift boxes are letterbox friendly, bespoke boxes with a personalised gift and card so their guests not only receive a lovely invitation but a gorgeous gift too!  They really do make an impression.  The boxes are designed so the sleeve is taken off first revealing the word ‘Invitation’ on the insert so the guest still doesn’t know who the invite is from or what for.  The insert is then opened to reveal the card and they then unwrap the tissue paper to finally reveal the gift.  We offer Invitation cards as well as Save the Date and RSVP’s. We’re a new company and these Invitation gift boxes are quite unique, the response at wedding fairs from Brides and Grooms to be has been so good. They’re also pleased to know that we offer ‘thank you’ gift boxes for after the wedding too.  
    What is your favourite design and why?
    My favourite gift for the Invitation gift boxes would have to be the hand-made chocolate slabs.  They are made to order with quality ingredients and can be personalised to suit the sender.  For example you could have ‘Be our Guests’ piped on to chocolate or the Bride & Groom’s names with a date for Save the Date gifts. It’s lovely that they can be made so unique.  
     
    What is the most popular item you supply and why? 
    Our most popular items have to be chocolate and also our bath & body treats. Most of our bath & body treats are hand-made and mainly organic and some really do look good enough to eat!  Our homemade cakes are also popular and simply delicious. For large numbers we could design mini wedding cakes!    
    Where do you get your inspiration from? 
    I’m creative by nature and a bit of a perfectionist (which isn’t always a good thing) so once I get started on something I like to make it the best it can be.  Premurosa has been quite a journey so far with the designing of the gift boxes and the cards, the website, choosing the gifts….but I love every minute of it!  I love putting everything together, offering a service and making two people happy when a gift box lands on the doormat, the sender and the recipient.   
    What is in store for you in 2013?
    This is our first year so 2013 is all about letting people know that we’re here (please tell all of your friends!).  I have so many more ideas for gifts but I have to be realistic and concentrate on marketing for now.  Premurosa is such a lovely idea that I’m confident we’ll do well.  I’d like to finish the year with additional staff and a very busy Christmas! 
    Who would be your dream client, and what sort of design would you envisage for them? 
    I’m going to send Kate Middleton and William a ‘Welcome Little One’ gift box when the baby is born.  Maybe then she’ll use our Invitations for the Christening!!  Wedding invitations for Harry would also be a dream come true. 
    What would be your top tips for brides when searching for a supplier in your industry?
    Premurosa is pretty unique so it’s hard to compare us to anyone else, however, when you’re looking for any supplier it’s always good to make sure you look at a few suppliers and ask for ‘like for like’ quotes and find out about the service they offer.   
 
    Tell us something super interesting about you or your business that we wouldn’t already know…? 
    As well as being the founder of Premurosa I have a rather interesting job; I’m caddy for my husband who plays on the PGA European Seniors Tour so we travel the world for around 18 wks of the year mixing with some well know names in the golf profession.  They’re now like family to us. It keeps me fit whilst being really good fun at the same time. I’m also a mad Strictly fan and get totally depressed when the show is over. 

Where are you based and where can you supply?
Our factory is in Blaydon, Tyne & Wear and we usually supply to the UK, however, you can send a gift outside of the UK if you email us to organise this info@premurosa.com   

    How can I get in touch to discuss my requirements or place an order? 
    For the Invitation Gift Boxes it’s best to complete the form on our Invitation page.  We’ll then get back to you with a price or call you to discuss your requirements in detail.  Should you wish to order a gift from the website that is different to the ones shown, again, please email and we’ll see what we can do. 
    Why do you like to work with Simply Bows and Chair Covers? 
    I’m looking for modern, innovative, award winning, inspirational companies to work with and Simply Bows and Chair Covers certainly fits the bill and I’ve loved their enthusiastic response to my business right from the start!

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